Project Description

In May Line 7 approached me to recreate their sales catalogue for their ‘Marine’ product range.

They had had this done previously, however the prior set up was flawed in many ways, and thus they asked for a revamp. I took the elements they had and shaped them into a tidy, clear design which showed the product information in a uniform and concise fashion.

This also required me to establish a copywriting convention standard for them, as previously their content had not been kept to a set of uniform rules. In the end the project included photography, photo editing, layout design, copywriting, editing and asset creation.

The project was done under urgency, and so went from brief to several hundred copies being printed and delivered within 5 working days.

Line 7 Sales Catalogue

Line7 Sales Book